Dear Business Leader,

A business coaching program is our most intensive, and our most expensive program. If you are looking for a deep level of partnership to have you and your business thrive, this could be for you.

What you’ll get out of the Love Your Business Coaching Program

1. More money. Plain and simple. The first objective of any business coaching program is to increase the bottom line of your business by an amount that will pay for the coaching many times over. We only take on clients where we believe this will be the result. Make no mistake; putting more love in your business will put more money in your bank account. A business that you, your customers and your staff love is going to be a prosperous business.

2. More time. There is no point making more money if you don’t have the time to enjoy it. Most business leaders fall into the trap of working too hard, and doing too many things they would be better off delegating or letting go of altogether. Your Love Your Business Coach will help you identify what’s strategically important for your business and what isn’t. He or she will work with you to give you more time on your hands.

3. More meaning. It’s time to fall in love with your business again. If you’re overwhelmed, overworked, anxious or even just a bit bored, your business results (not to mention your staff) will reflect this. The primary job of a Love Your Business Coach is to have you love your business. You coach can help you rediscover and maintain your vision, passion and motivation – help you get more meaning out of your business.

4. Engaged staff. How do you find and keep great people? How do you get your current team to be passionate, proud and productive? By making your business worthy of them, relating to your team in a way that brings out their best. Having your team love your business is at the core of the Love Your Business methodology. Don’t worry, we won’t have you all sitting in a circle holding hands. But your Love Your Business Coach will train and empower you to have your team fully engaged in your business.

5. Delighted customers. The quickest way to a profitable business is delighted customers. Customers who love your business will come back more often, spend more money … and tell their friends. In order to delight your customers you need to understand what it is they fundamentally want from your business. The startling truth is most business leaders don’t know what that is. Your Love Your Business Coach will help you determine what your customers really want, both from your product or service as well as from your business, and make sure they get that and more.

6. Someone on your side. A Love Your Business Coach is completely on your side – fully committed to having you and your business win. Sometimes this means support and encouragement – seeing the best in you and helping you be the best you can be. At other times it means asking the hard questions, pointing out the things you don’t want to see. It includes the input of ideas and inspiration, as well as someone to bounce your own ideas off. Having a Love Your Business Coach in your corner is a powerful addition to you and your business.

7. Company of like minded business leaders. Running a business can be lonely – there are things you can’t talk about with your team, and that your family doesn’t really understand. Participating in a Love Your Business Coaching Program means joining a network of like minded business leaders who are facing some of the same challenges and opportunities you are. You get together once a quarter for a quarterly planning workshop, and often business relationships form beyond this.

8. Held accountable. Humans are funny creatures. Tell yourself you are going to do something and it may happen. Tell are friend, colleague or family member and its more likely. But tell your Love Your Business Coach, whom you are paying and you know is going to hold you accountable, and suddenly all those things you’ve been avoiding start getting crossed off your list. In your business coaching program you’ll plan your business with yearly and quarterly visions, monthly goals and KPI’s, and weekly actions and scoreboard … and you’ll have a Love Your Business Coach to hold you accountable.

What our clients say

We have already written $1.6M of work for this year - and its only March!

I have been working with my LYB Coach for 9 months now. I started working
with Peter because while I had a successful business turning over $1.1M, I was
working too hard and the business had too many inefficiencies, which were
eating into the profit. I also wanted to grow the business, but was scared
that if things kept going the way there were, I would stop loving the
business and lose my passion and drive. The initial work we did wasn’t on
the business at all, but the relationships within the management team. This
was a bit tricky in a family business – but as Pete said, if that wasn’t
working, nothing else would. We also ran a workshop with the whole team to
create our new mission (we design, manufacture and install fine cabinetry
that our customers love and we are proud of) and core values – which are now
up on the wall in the factory. We set an aggressive growth target of turning
over $2M this calendar year - which is quite ambitious given the financial
climate, and lots of cabinet makers actually going out of business. And
although we still haven’t started working on marketing and sales (that’s
next quarter) we have already written $1.6M of work for this year - and its
only March!

Francois Nemer, Fine Cabinetry

Heavy debt eliminated

A Love Your Business Coach can very quickly pick out your weaknesses and help turn them into strengths. My major weakness was controlling cash flow … and working on this area with my coach has given me much more confidence running my business. When I started working with Love Your Business 12 months ago the business was heavily in debt. Despite the drought and the nursery industry going through a very tough year, this debt has now been eliminated, and the future looks great.

James Lucas, James Lucas Nursery

In just one month my friends and family have noticed a big change!

After just one month of working with my Love Your Business Coach my family, friends and colleagues have noticed a big change in my whole being. I have gone from being a stressed, anxious person to one who is positive and excited about my life and Overflow Angel’s future. I have found my own “angel”.

Andy Hampson, Overflow Angel

I can finally sleep at night

Despite becoming a highly experienced, skilled, successful and demanded jeweler I found myself working myself into the ground and not getting where to I wanted to get with the business. In other words I never felt in control, I always felt overworked, stressed and under pressure. Everything I tried always resulted in more pressure on me. My thinking about the business was in a rut. My Love Your Business Coach has helped me see things that I could not see before about myself and my business. I now feel like I am going in the right direction with the backup of his knowledge and support.

I now feel like I can finally breathe … and sleep at night. I feel like I am going up a staircase step by step rather than falling in a hole.

Julie Grimshaw, JAG Jewelry

Over 500% growth in four years

Love Your Business has been instrumental in the growth of our business from $120k a year to $700k over four years. Peter has helped us identify and remove personal blocks, work through staff issues, create our vision and plan, clarify our marketing messages, have powerful sales conversations, get on top of our finances and systematise our business.

As the business has grown and we have got busier, the coaching program has provided a great structure to ensure that we keep doing the work on the business, and stay true to our vision and what we are about. Peter has always been completely committed to us and our business, and has brought his head and his heart fully to the job of coaching us and helping us create a business we love. Thankyou.

Rob Wentzel, The Jonah Group

What’s included in the program?

• Weekly or fortnightly business coaching session – the backbone of the program.
• Half day planning workshop every quarter – a powerful structure to create the vision and three key goals for the quarter, the goals for the month, and get input into your business from other business leaders.
• Standard KPI report submitted to your coach each month (where appropriate) – a monthly scoreboard that keeps you and your coach on top of your business.
• Whole team of LYB coaches regularly reviewing your business with your coach, using your monthly report. You coach is part of a team that is committed to your business thriving.
• Training in the Love Your Business Method – what we’ve learned over a decade working with thousands of people from hundreds of organizations about how to create and run a business that you, your staff and your customers love.
• Training in the LYB Model - how to have all of the domains of your business working for you: Leadership, Management, Team, Finance, Systems, Internet, Production, Marketing, Sales and Service.
• Opportunities to network with other Love Your Business coaching clients at workshops and seminars.
• Access to and training in the use of the LYB tools and templates. From our yearly and weekly planning tools, scoreboards, budgets, procedure manual templates, project management tools to the business blueprint for your whole business, we’ve done the work so you don’t have to reinvent the wheel.
• Half price access to other Love Your Business programs, workshops and seminars for you and someone from your team.
• Email coaching between sessions – if something comes up or you want something looked at, ping your email a coach.
• Laser coaching between sessions – if anything urgent comes up that you want support or coaching with, give your coach a call.

How long is a business coaching program?

Typically 12 months – that’s the length of time it takes to achieve substantial change in your business and transformation in you. However you are not locked into contract for this time – if either you are the coach isn’t loving it, either can pull the pin.

I’m interested – what do I do?

A Love Your Business Coaching Program is the only one of our programs that you can’t just sign up for. To be a coaching client you need to meet and choose your coach, and equally your coach needs to choose you and your business. We’ll only work with businesses that we can get excited about, that are aligned with our philosophy and where we can make a substantial contribution.

The first step is to have an initial meeting with your prospective Love Your Business Coach, determine what you would get out of a business coaching program and if you and the coach are a fit. There is no obligation or cost for the initial meeting, and we promise you’ll get value out of it whether you proceed with a coaching program or not.

If you’re up for it, call our office now on 03 9090 7060 and we’ll work out which of our team would be the best fit for you and your business, and set up a meeting.

Yours truly,

Peter Cook